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PRESS RELEASE
For More Information Contact:
John B. Holbrook, II
[email protected]



FOR IMMEDIATE RELEASE​
The First Book Macro Watch Photography Near Completion

Dayton Ohio USA, February 2008 – John B. Holbrook, II, freelance writer & photographer in the luxury watch industry announced today that he is near completion on the first instructional book to ever be written about the macro watch photography. The working title of the book is, MACRO WATCH PHOTOGRAPHY FOR BEGINNERS.

"I've always wanted to write a book to help watch enthusiasts as well as those who sell watches online take better watch photographs." "I've been taking watch photos for a long time, but when I first started out, I struggled for a long time with camera settings, lighting, and photo editing." "Hopefully no one will have to struggle again after reading this book."

John Holbrook's name is well-known in the luxury watch community. Not only has he written about and photographed watches for nearly every luxury watch trade publication in the US including IW Magazine, WATCHTIME, HR: Watches, WATCH & JEWELRY REVIEW, and CHRONOS, but he also owns the watch enthusiast online discussion forum WATCH TALK FORUMS (www.watchtalkforums.info) and the ROLEX REFERENCE PAGE (www.rolexreferencepage.com). John is a member of the National Association of Photoshop Professionals (NAPP), as well as having been accepted for four years running in Canon Professional Services (CPS).

The book is the first in a series of two instructional books about macro watch photography. As the title suggests, MACRO WATCH PHOTOGRAPHY FOR BEGINNERS targets those who are just starting out in watch photograph, and will cover such fundamental topics as basic equipment needs, proper lighting, and post-photo editing software. The second volume will cover more advanced topics for those looking to take their watch photography to a more advanced, professional level.

MACRO WATCH PHOTOGRAPHY FOR BEGINNERS is projected to be over 150 pgs. in length, and is targeted for a March 2008 release as an eBook in .PDF format for a retail price of $30.00.




Cover art for MACRO WATCH PHOTOGRAPHY FOR BEGINNERS
 

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Way to go John:thumbup:. I have always been stunned by your pictures and your advise so I am eager to read this book. It is interesting that there aren't more books like this on the market. I think this is a much needed book because as anyone on this forum would vouch, it is a lot more difficult to take a good picture of a watch than one would think.
I am excited to read what you have to say.
 

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Way to go John:thumbup:. I have always been stunned by your pictures and your advise so I am eager to read this book. It is interesting that there aren't more books like this on the market. I think this is a much needed book because as anyone on this forum would vouch, it is a lot more difficult to take a good picture of a watch than one would think.
I am excited to read what you have to say.

Thanks Gary. You're right - there's not a lot out there which covers the challenges which are unique to macro watch photography. I learned by doing everythng wrong! Hopefully my book will help others avoid doing the same thng, and get off on the right foot the first time out. :D
 

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Great Book!



I received John's book a few weeks ago and read it on the plane on the way back from my Florida trip. My Florida trip is another story...

It is a great book for folks who do not possess any photography experience. The book is easy to read, is broken into chapters that make sense, assumes the reader does not know anything about watch photography (and subsequently, is not condescending), and utilizes open source photo software that anyone can download. The book also shows how to format and post watch images for the message boards. The tone of the book is conversational and instructive similar to how a one would coach a kid's soccer team. John encourages any WIS with a camera to attempt create great watch shots.

John shows plenty of examples and illustrates how not to make mistakes. He uses plenty of computer screen shots for each step-by-step example. The book shares numerous tips-n-tricks and reveals the tricks John uses in his stellar watch photos.

Fortunately, John will be tackling advanced watch photography in a companion follow-up book rather than tackling it in this book for beginners. If both these topics were in one book, it would have made the beginner book overwhelming for most non-photo experienced WIS' .

Rather than scouring the Internet for macro watch photography lessons, this book is the go-to guide for taking watch pictures that will rival watch manufacturer catalog picts and the envy of any WIS who admires watch pictures on the message boards. I wish I had this book years ago as it would have helped the images I have on my website.

This book is a must have for anyone who is considering posting watch picts on places like Watch Talk Forums


-Sheldon
 
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