Jim Skelton's delivery is spot on. As an actor I've been watching his technique. He waits and never speaks more quickly than he has to in his selling giving wonderful weight to the 'action' words and words of interest then he'll speed up just a bit before slowing down again making sure you-can-understand-each word. By the time he's through it's as if he's described an incredible and delicious meal. He may then tell you where the scrumptious dish originated from and makes you want to justify in your own mind why your gravestone must include the words 'Value Pay' . . . . since you will die before paying for all the watches he has sold you.